WEEDMAPS
OOH Digital Ads
IDEATION • PAID MEDIA • BRAND AWARENESS
4:20 @
Times Square
2021
The Brief.
“We have the opportunity to place an ad in Times Square to celebrate New York legalizing cannabis… the space is awkward… oh, and you have 30 hours to deliver.” Make it memorable — with brand awareness top-of-mind.
The Solution.
The world’s largest joint.
The Results.
2021 Clio Cannabis Awards: Bronze, Print & OOH
2022 CONCEPT
the anti-ad
The Challenge.
How do we advertise cannabis without showing it or consumption?
The Solution.
Just don’t show it. Play with words.
Smile.
2020
The Brief.
COVID-19 Lockdowns & cannabis go hand-in-hand in California.
The Solution.
A simple message. That says it all.
The Results.
2020 Clio Cannabis Awards: Shortlist